GM decides Super Bowl ads are too expensive
AP - 9 hours 36 min ago
DETROIT (AP) -- General Motors says that it costs too much to advertise during the Super Bowl....

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Reuters - GM passes on running TV ads during 2013 Super Bowl - 10 hours 16 min ago

(Reuters) - General Motors Co will not advertise in next year's Super Bowl because it is too expensive, the top marketing executive for the U.S. automaker said three days after the company said it was dropping paid ads on Facebook.

Wall Street Journal - GM Bows Out of Super Bowl - 10 hours 38 min ago

General Motors has decided it won't advertise in the next Super Bowl, a surprising reversal of strategy that comes as the auto maker overhauls its global marketing operations.

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NY Post - GM no longer feeling Super - 1 hour 36 min ago

General Motors stunned Madison Avenue for the second time in a week, saying yesterday it will not advertise during the telecast of the 2013 Super Bowl. Earlier this week, the car maker said it would discontinue its $10 million ad buy on Facebook. The company, which went bankrupt and then...

BusinessInsider - BREAKING: General Motors Cancels Super Bowl Advertising (GM) - 10 hours 47 min ago

According to

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WSJ Video - GM Won't Advertise in Next Super Bowl - 8 hours 40 min ago

General Motors has decided it won't advertise in the next Super Bowl, a surprising reversal of strategy that comes as the auto maker overhauls its global marketing operations. Sharon Terlep has details on The News Hub. Photo: Reuters.